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Glassbox Barbershop seeks flagship Montreal location

May 24, 2019

Glassbox Barbershop is where trend meets tradition, offering an old-school community gathering space with a modern edge. 
Founded in August 2015 by Peter Gosling, Glassbox now has three locations—two in Toronto and one in Hamilton—and expansion is part of the vision.
The original barbershop is on Harbord Street in Toronto and lays the foundation for the brand ethos. In addition to barber chairs and related amenities, the spacious store features a show-stopping black-felt pool table. The clean, modern aesthetic has a skate culture vibe, with boards hanging on the walls alongside the work of local artists. Glassbox is a place you want to hang out, not just come for a cut.
Gosling and his team, which includes a marketing director, understand the value of brand building and creating a more extensive experience for customers. Glassbox is heavy on social media, hosts a slew of cool events and is involved in numerous industry-related initiatives. They have established themselves as the go-to experts for all things barber related and are elevating the standards for men’s haircutting.

Also, through the clever Glassbox Education program, they operate courses for those who want to learn barbering fundamentals (these classes also serve as a scouting ground for future barbers).

Glassbox has a second Toronto location in the hip Roncesvalles neighbourhood and Hamilton is now on the map. In both cases, Glassbox maintains it's modern aesthetic, but is unique to the community it serves.
The concept is poised for growth with their three successful shops already up and running. 
Think Retail is thrilled to work with Glassbox on its entry into the Quebec market. First up, we’re looking for a definitive high street flagship location in Montreal.
Ideals spaces are 800 to 1,000 sq. ft. in areas where Glassbox’s core demographics—young professionals in their early 30s, university students and creative minds—gather.

As part of its five-year vision, once a Montreal shop is established, Glassbox will be ready to expand into other regions (Quebec City, Laval, etc.).

Think Retail is excited to help bring this innovative barbershop concept to the Quebec market. 
For more information, please contact the Think Retail Team.